PROFESSOR DANIEL BUTLER

United States

Focus: Marketing and Commercialization of Technology

Background

Dr. Daniel Butler is Associate Professor of Marketing in the Harbert College of Business and the Thomas Walter Center Professor at Auburn University. Dr. Butler works jointly in the College of Business and the College of Engineering in the Business Engineering Technology program where he helps commercialize technology. Dr. Butler is the Global programs Director for the Harbert College of Business has led student teams in China, Eastern Europe, Western Europe, and the United Kingdom.

Academic

Dr. Butler has an MBA and received his PhD from the University of South Carolina. He has published 21 refereed journal articles, 33 conference manuscripts, and co-authored one text. His research can be found in The Journal of Retailing, Journal of Services Marketing, Journal of Professional Services Marketing, Marketing Health Services Journal, and Marketing Education Review among others. Dr. Butler is on the review board of two major journals. Dr. Butler is a member of the Society for Marketing Advances, American Marketing Association, Academy of International Business, and the Council of Supply Chain Management Professionals. He has held executive offices in the Society for Marketing Advances. He has received awards for outstanding research in Services Marketing and Marketing Education.

Dr. Butler has received 28 teaching awards from the college, university, and international organizations. He has taught academic courses at the undergraduate, graduate, and executive level. These include Marketing Management, International Marketing Operations, Marketing Research, Entrepreneurship and the Commercialization of Technology, International Supply Chain Management, and Health Care Marketing.

Corporate

Dr. Butler has developed and presented Executive Development programs for numerous global companies. He has been an invited to present lectures at the Zagreb School of Economics and Management and the Barcelona Management Institute. Before becoming an academic, Dr. Butler was a bank auditor, lobbyist, and assistant cruise director for Norwegian Cruise Lines.

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